to introduce

Welcome to Digital Knowledge

Digital Knowledge is a small consultancy, focused on change of all sorts of processes, based on learning and knowledge. We don't just focus on organisations; we also focus on individuals, in the roles they perform. We find that change is not necessarily brought-on by formal activities, but often by individuals acting as their circumstances require.

We generally label change in individuals as improvement, in products as innovation and in organisations as development or growth. In our perspective change is based on learning. Learning generates knowledge, which can be re-used, by both the knowledge 'creator' and the knowledge 'user'.

A common perspective on learning is that we stop doing so when leaving formal education. Luckily, we don't. In fact, in many cases we don't learn specific knowledge at school and, the other way round, much of what we learnt, we never apply outside school, in day to day life. The gap between formal education and the application of what was learnt is still very big...

This applies to us as individuals, and likewise to our organisations.

The role of ad hoc and unstructured knowledge in business processes is often underestimated. We tend to think tat we can sufficiently structure the underlying information, but in many cases essential  knowledge is 'lost in translation'. The way we organise our work often hinders effective use of the available knowledge and experience. In addition, we tend to overlook our own individual  improvement and growth.

At Digital Knowledge, we think it's essential to pay proper attention to learning, both within the organisation and as individuals. We think it to be essential for organisations to be fully aware of the transition to knowledge-intensive processes and related social and economic structures. For individuals, we think it's very important to project our own improvement onto the structures in which we actively participate: work, school, sports club, etc. That's why we think it's important that children learn to understand that learning can be fun. Additionally, we should foster creativity within them by not presenting them ready-made answers, but stimulating them to think of all possible solutions. This type of creativity will then provide them with the basis to generate inventive solutions for problems that defy standard classification, i.e. in real life.

About the logo
John was born in Australia and for that reason is interested creatures that are from down-under... Before Digital Knowledge, John was one of the partners of another consultancy. When he decided to continue on his own, he needed a logo. Many have tried to make something 'digital' and 'knowledge', but it didn't really work. Only after he had the original logo 'crossed' with a sketch of a kangaroo, he got results. In less than an hour he had a logo.